FARMA now known as FRA the Farm Retail Association trade body that represents around 500 farm retailers across the UK, has proudly showcased the best farm retailers across the UK through the annual awards for over 20 years. This has now been taken over by FRA – the Farm Retail Association. These annual awards provide an opportunity for farm shops, markets, butchers, pick-your-own (PYO), farms and restaurants to stand out against their competitors. There is also one overall winner in retail champion of the year. In 2021, we decided to apply again for the award after ‘keeping quiet’ for years! We were shortlisted but lost out to Winchester. In 2022 we came a close 2nd once again. but now we have won in 2023 for the 4th time – a record for any UK Farmers’ Market!! Here are some past comments:

In 2016 when we were the winner of the FARMA Farmers’ Market of the Year, the judge said:

“The quality, freshness, variety and value of the produce are obvious to anyone attending the market. On the stalls presentation is excellent and the sellers frequently advise on the preparation and cooking of what they offer. They have every right to be proud of what they offer.”

Moseley Farmers’ Market runs on the last Saturday of every month and offers an amazing 50+ stalls (post pandemic) of incredible variety in the centre of Moseley, a suburb of Birmingham. The Farmers’ Market is a not-for-profit organisation and so has put more than £90,000 back into the community. It is run by volunteers “by the community for the community”.

The Retail Champion judging panel would like to highlight the exceptional work of Moseley Farmers’ Market. The judging panel loved the passion for farmers’ markets shown throughout the market, the quality of stalls and the way it acts as a true ambassador for farmers’ markets.

Find us on @MoseleyFarmMkt


Michael Mack of Savills, the then managing agent for FARMA, comments: “The FARMA awards are a fantastic way to reward our members for their hard work and dedication throughout the year. The awards are presented at the end of an educational and inspiring three day members conference and trade show, which is a wonderful way to celebrate their passion to promote food grown and sold by the same hands.”

For further information about FRA (the Farm Retail Association) see